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Can the South bring denim manufacturing back?

It started with a pair of jeans. AJC producer Fraser Jones bought American-style jeans in Tokyo and began wondering how Japan became a global hub for premium selvedge denim. His search led him across Georgia and beyond to uncover the history of American denim, the decline of Southern denim manufacturing and how Japan preserved and reinvented the tradition. Subscribe to the AJC's YouTube channel to watch the full episode. Credits: AJC | Bloomberg | Getty Images | Levi's | Library of Congress | Simpsons Savings

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AJC |Sept 21, 2026
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Can the South bring denim manufacturing back?

Georgia has a history with rise and fall of American denim. Credits: AJC | Bloomberg | Getty | Levi's | Library of Congress | Simpsons Savings

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The last machines making America's iconic denim are based in Georgia

Some of the last looms in America weaving selvedge denim. Credits: AJC|Cone Denim|Getty|NY Public Libr.|Paramount Pictures|UNC-Chapel Hill|Warner Bros. Ent.

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The last looms weaving selvedge denim in America

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